Rephrase problem solved

Our people


Frazer Lewis, Co-Founder and Salesforce Consultant

Frazer is a co-founder of Rephrase and an experienced Salesforce CRM implementation specialist. With over 17 years of experience in IT, Frazer has designed and built CRM solutions for organisations including Ark Schools, Frontline, Mathematics Mastery, Clore Social Leadership, Carers in Bedfordshire and Surrey County Council. He also has a wealth of experience helping companies understand and improve their business processes.

By combining technical knowhow, keeping solutions simple and taking a pragmatic approach to project implementation, Frazer consistently delivers projects that meet their objectives on time and on budget.

Frazer is a Certified Sales Cloud Consultant, Certified Salesforce Administrator and Certified Salesforce Developer.


David Burns, Technical Consultant

David has 10 years of experience analysing complex business processes, designing and building Salesforce solutions and project managing the creation and deployment of bespoke code and integration functionality.

He has a knack for uncovering and untangling requirements and presenting them back to business users in a concise and understandable way.

He brings a wealth of knowledge and best practices to projects from his background working in the Financial Services sector.

David is a Certified Sales Cloud Consultant and Certified Salesforce Administrator.


Cassandra Morris, Co-Founder and Operations Director

Cassandra is a co-founder of Rephrase and manages all aspects of day to day running of the business. With her exceptional eye for detail, she also ensures that projects run smoothly and remain on track and budget.

She is also a qualified teacher and her experience of teaching children between the ages of 4 and 10 have honed her person management skills.

Cassandra has a Masters degree in Systems Analysis and Design from the London School of Economics.


Rephrase has also assembled a team of experienced associates when we need to call on additional expertise. who have skillsets covering disciplines including:

  • Complex data migration
  • Systems integration
  • Custom coding
  • Process automation